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- Digital asset management is the process and/or tools used to keep control of a photo portfolio. At first you might organise your photos into folders, as you get more images then you might have different disks with different image types. The more images you have the more complex the process. With just a few 1000 images then you can probably remember where each image is and quickly find it, But if you have 10,000 or more, then finding an image you took several years ago can become difficult. DAM software solutions vary in price from free (bundled with your OS or Photoshop) to corporate 'don't ask' pricing.